Learn, Implement & Evolve Your Business!

Do you lack the knowledge to grow your business?

The Business Foundations Program provides the guidance needed to accelerate your success.

🚨  Reduce Mistakes & Start Thriving  🚨

Struggling to Grow?

Building a business without a strong foundation is exhausting. Without a clear strategy, you waste time, target the wrong audience, and struggle with inconsistent revenue. Growth should not be this hard.

Start Thriving!

The Business Foundations Program streamlines your growth strategy. It clarifies your messaging, attracts ideal clients, and structures your business for lasting success. Every business owner should start with this training.

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Training Details

Most new and existing business owners struggle with foundational elements, leading to wasted resources and slow growth. The Business Foundations Program provides structured training that walks business owners through critical areas such as company identity, ideal buyers, deliverables, website development, strategic planning, and leadership. By completing this program, business owners establish a strong foundation that accelerates growth and long-term success.

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Many business owners struggle to stand out because their vision, mission, and values are unclear or poorly communicated, leading to confusion in branding and messaging. This session guides participants through defining their purpose, vision, mission, core values, and story. By the end, they will have a structured foundation for their personal branding website, allowing them to refine and finalize it over the next month. When the right people see their message, they will feel a strong connection due to alignment.

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Many businesses waste time and resources on ineffective marketing, hiring, and sales efforts because they lack a clear understanding of their ideal audience. This session helps participants identify and document detailed buyer personas for clients, team members, and stakeholders. With this clarity, they can refine messaging, streamline recruitment, and improve sales conversations, leading to better relationships and stronger business growth.

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Unclear or poorly positioned offerings make it difficult to communicate value and close sales effectively. This session ensures participants clearly define their products and services, pricing, and differentiation while also crafting compelling one-liners to articulate their value concisely. By the end, they will have a structured way to present their offerings, making marketing and sales more effective while reducing confusion for both themselves and their clients.

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Many business websites look attractive but fail to drive conversions, resulting in lost opportunities. This session helps participants outline key website pages, such as their personal branding homepage, about page, and service pages, ensuring they are structured for impact. By the end, they will have a well-organized site framework that effectively presents their brand and offerings in a way that encourages action.

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Many business owners operate without a clear roadmap, leading to wasted time and inefficient decision-making. This session walks participants through setting SMART goals, creating strategies, and outlining actionable tactics. By the end, they will have a structured plan that provides direction, accountability, and a framework for continuous improvement.

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Many entrepreneurs struggle with direction because they don’t know what they don’t know, leading to costly mistakes and burnout. This session provides high-impact business philosophies and strategies that help business owners navigate challenges with confidence. With this mindset shift, they can make better decisions, accelerate progress, and avoid common pitfalls that slow down growth.

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Testimonials

Cindy Lukehart
eXp 
Realtor

Aaron Burke
Personal Branding Specialist 

Ryan Hale
4in10 
Implementation Guide

Vanessa McBee
Wealth Builders
Capital Coach

Philip Dean
Iron Tribe Fitness
Owner 

Frequently Asked Questions

We offer multiple training cohorts throughout the year, both live and virtual. Once you register to 4in10, our sister company, we will provide available dates for upcoming sessions.

Through extensive market research and consultations with industry professionals, we determined that the appropriate price for this training falls between $2,000 and $6,000, with $3,000 being the most reasonable price based on its value and expert feedback. However, we have chosen to make the entire program complementary for all active 4in10 subscribers as an extreme value add for those using our sister company’s platform. The Business Foundations Program provides a structured, step-by-step framework that every business owner needs but is rarely able to find. As far as we can tell, this level of foundational training is not widely available anywhere else, which is why we created it. To gain access, you must be an active subscriber to 4in10.

This training is designed for business owners, entrepreneurs, and independent agents in industries such as real estate, insurance, and financial services who need a structured approach to business growth. Many professionals struggle with unclear messaging, inconsistent revenue, and wasted time on ineffective strategies because they never received proper business training. The Business Foundations Program provides a step-by-step framework to help them clarify their brand, attract the right clients, and build a sustainable, profitable business. Whether you are launching a new venture or looking to strengthen an existing one, this program ensures you have the core business fundamentals to grow efficiently and effectively.

Many business owners struggle because they do not know how to differentiate themselves in a crowded market. Early buyers often come from personal connections, but after that initial support, they need a strategy to stand out, attract new clients, and sustain growth. Without a clear understanding of how to connect with their ideal buyers, business owners waste time and money on ineffective marketing and misallocated budgets. This training provides a structured framework to help you define what makes your business unique, attract the right customers, and market yourself efficiently so that your sales process is easier, cash flow is stronger, and profitability is sustainable.

Most business coaches specialize in a specific area, such as marketing, sales, or leadership, rather than covering the general foundational components of business structure. It would require a highly unusual type of coach to provide this level of foundational business training, making it far less accessible for the typical small business owner. While many coaches offer valuable programs, educational resources, and worksheets, they rarely include a full implementation system engineered to help clients put strategies into action. If a program like this existed elsewhere, combining structured foundational training with an integrated business management platform, it would conservatively cost between $500 and $1,000 per month. This is why we created the Business Foundations Program as an accessible alternative. However, we strongly encourage those we work with to find a quality coach who can assist them beyond the foundational stage. This training provides an essential starting point for building a business and serves as an excellent supplement to what a coach provides.